Content strategy & the 80:20 rule
Give each post a purpose and test a sustainable mix.
1 published lessons · Free for everyone
Still in preparation
This course is being expanded. These lessons are not yet published and do not count towards completion.
- Why businesses need a content strategy
- Content pillars and audience interests
- Educational and helpful content
- Industry news and thought leadership
- Brand awareness and community content
- Sales and conversion-focused content
- Building a balanced monthly content calendar