SOCIAL MEDIA REMINDER / CORAL & COBALT IDENTITY / OCTOBER 2026

Your week, sorted.
Less juggling. More posting.

Use logo-primary on light backgrounds, logo-light on cobalt or dark navy, and logo-monochrome for single-colour reproduction. All logo lettering is outlined: no fonts are needed to display SVG masters. PNG logos have transparent backgrounds. Avatar and social-card backgrounds are intentional.
Minimum widths: full-name logo 170px, compact SMR lockup 130px, symbol 32px. Keep clear space of at least one ribbon-stroke width around the artwork. Use the dedicated favicon below 32px. Never stretch, rotate, add shadows to, or redraw the master logo.
Palette: Coral #FF695B; Cobalt #3154F5; Warm white #FFF9F2; Navy ink #111D46; Butter yellow #FFE58A.
Use navy text on coral or warm white. Use white text on cobalt. Coral is an expressive surface rather than a colour for small text on white.
Headings and wordmark: Fredoka, weight 600-650. Body and controls: DM Sans, weight 400-700. Both fonts are distributed under the SIL Open Font License; source fonts, webfonts and their licences are included.
Voice: clear, encouraging, capable. Write for busy social media managers and business owners. No guilt, inflated growth claims or influencer jargon.
The loop is a reminder rhythm: a little nudge, then back to your day. Use it as an occasional oversized decorative accent; keep working screens calm.
This pack supersedes the earlier violet-and-lime concept. No trademark clearance is claimed.
